a weekend of all things tequila.

february 27-28, 2026

SOUTH PADRE island, TX

BUY DAY TICKETS
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The ultimate celebration of all things tequila, will take place at the Margaritaville Beach Resort in South Padre Island, Texas on February 27-March 1, 2026.

Set against the stunning backdrop of the best beach in Texas, this premier inaugural event brings together tequila enthusiasts for a day of tastings, mixology, and good times. A perfect opportunity to learn, sample, and find some tequilas you love.

Guests can also enjoy live music and a party as the sun goes down. Whether you’re a tequila connoisseur or just beginning your journey, TequilaCon is an unforgettable experience you won’t want to miss!

buy day tickets
book your room

schedule of events

  • WELCOME RECEPTION
    6:00 PM – 8:00 PM

    • Registration & badge pickup (swag bag, drink tickets).

    • Signature tequila cocktails & hors d’oeuvres.

    • Live Trio music for ambiance.

    • Networking and opening remarks.

  • TEQUILA IMMERSION & CULINARY EXPERIENCE

    8:00 AM – 11:00 AM
    Bloody Maria Bar & Breakfast Brunch

    • Open to public for purchase — 1 Bloody Maria included for TequilaCon attendees.

    • Mexican-inspired brunch by Blackstone live-cooking station.

    10:00 AM – 12:00 PM
    Brunch & Social Hour

    • Enjoy food stations and mingling before classes begin.

    • Optional Non-Tequila Event segment to relax and recharge.

    1:00 PM – 2:00 PM
    Educational Session

    • Tequila origin stories, harvesting overview, and agave culture.

    2:30 PM – 2:50 PM
    Educational Sessions

    • Live Peña Carving Demo: Traditional harvesting of the agave piña.

    3:00 PM – 4:15 PM
    Margarita Masterclass

    • Hands-on workshop: flavor balance, infusion, and creative garnish.

    • Includes tasting boards and paired small bites.

    4:30 PM – 6:00 PM
    Tequila Tasting + Grazing Boards

    • Guided tastings by tequila ambassadors featuring Blanco, Reposado, Añejo, Extra Añejo, and Cristalino.

    • Educational mini sessions hosted throughout.

    7:00 PM – 9:00 PM
    Five-Course Tequila-Paired Dinner

    • Themed around tequila expressions and local ingredients.

    • Live Acoustic Guitar entertainment during service.

    • Active Dessert Station for final pairing.

    9:30 PM – 11:30 PM
    Afterglow Party

    • Late-night cocktails, and bites.

    • Five-piece Latin band for closing celebration.

  • DEPARTURES

find us at

tequilacon